Wednesday, 17 January, 2018

Amazon just acquired smart home startup Blink

Amazon Blink acquisition price Business Amazon has bought smart doorbell company Blink Chris Mills @chrisfmills
June Sullivan | 26 December, 2017, 02:04

The main difference is that Blink's products work wirelessly, while Amazon's existing options usually need to be plugged in.

It should come as no surprise to when you hear that Amazon has bought out a startup, Blink, that focuses on smart cameras and doorbells.

The acquisition was announced on Blink's website, and although it hasn't been disclosed how much money Amazon paid for Blink, the fact that it's already been acquired just three years after launching its Kickstarter is mighty impressive.

Based in Andover, Mass., Blink was launched after a crowdfunding campaign raised more than $1 million for its wireless home monitoring system in 2014.

The security Camera's of Blink was first introduced back in 2016, and is well known for their ease of set-up and no requirement of a plug because they can well operate on batteries.

As with any new technology, the key question is whether people will accept it. Blink has obviously tried to brand its wireless security cameras as friendly and comforting, rather than another intrusion into our private lives. The video door-bell that costs $99 also comes in battery powered.

Amazon had recently announced a delivery service where packages can be dropped off inside of homes, a service that requires security cameras. Blink had raised almost $30 million in funding, most recently $3 million in convertible debt this past February, according to VC-research firm PitchBook. "If you own one of our systems, nothing changes for now", Blink said in a statement. "It's Day 1 for us at Amazon, and we're looking forward to seeing what we can deliver to our customers together", reads the press release from Blink.

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